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Future group: Top advertiser among retailers

Business Standard

For an industry that accounts for more than 10 per cent of the country's gross domestic product (GDP) and around 8 per cent of total employment, the retail segment saw a racy 2015. A plethora of brands flooded the market in categories such as textiles, fashion, electronic durables and departmental stores and that brought about a surge in advertising across media. And among all Indian retailers, the Future group emerged as the top advertiser in the last quarter of 2015 (Click here for table)




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